ABSTRACT
Joining into the organization as a volunteer becomes a unique phenomenon among young people, remembering, a volunteer must be willing to sacrifice his material and energy for the sake of the organization. This study aims to reveal the reasons for the interest of young people to join as volunteers at the Sinergi Muda organization. The theory used is David McClelland’s Theory of Needs and the concept of sharing. The method used is a qualitative research method by interviewing four informants to obtain primary data and related data to obtain secondary data. The result shows that young people who join as volunteers in the Sinergi Muda organization are motivated by the need for self-recognition obtained through sharing activities on social media.
Keywords: Organization, volunteer, self recognition, sharing