Monthly Archives: January 2019

Audience’s Preference for Indonesian Movie – Muhammad Yaumul Rizky, Yolanda Stellarosa

By |2021-07-06T06:12:42+00:00January 14th, 2019|Research Showcase, Uncategorized|

ABSTRACT This research aims to discover the preference of audiences towards Indonesian movie, located in Jakarta. The purpose of this study is to understand the audience preferences of Indonesia movie through movie attributes such as genre, symbolism, actor, director, sequel, production house, film set, and marketing. Quantitative descriptive research method was used in the research [...]

Gossip and Hidden Transcript in the Online and Offline Interaction: The Case of Closed Group Communication – Rudi Sukandar

By |2020-03-24T05:32:27+00:00January 14th, 2019|Research Showcase, Uncategorized|

ABSTRACT Despite having negative content, gossip and backstage talks can also be a medium to learn about differences and provide information for the rest of the community. Furthermore, backstage talks not only contain mere gossip, but also reflect the hidden transcripts by individuals who perceived themselves to be less powerful than the power holders. Given [...]

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