Abstract
Competition between radio media is inevitable due to emergence of the internet. This was also experienced by Radio Republik Indonesia Programa 3 or RRI Pro3 by changing the news content from FM 88.8 MHz to RRI Net. This research aim to describe the transformation of news content by RRI Pro3. The author uses the coevolution concept of Roger Fidler’s Mediamorphosis Theory, to direct understanding the transformation of form of communication media. The approach used is qualitative with a constructivist paradigm. Data collection techniques through interviews, observation, and documentation. The unit of research analysis is the ‘Indonesia Menyapa’ program. The results was found that, listeners befits to watch television programs in the format of radio content that they like. There is new thinking about news content, which initially took the form of an imaginative auditive, then was changed to visual radio content.
Keywords: News Content, Visual Radio, Mediamorphosis, Roger Fidle