Research Showcase

BRIDGING THE DIALOGUE BETWEEN STAKEHOLDERS

By |2013-12-03T08:51:20+00:00December 3rd, 2013|Research Showcase, Uncategorized|

BRIDGING THE DIALOGUE BETWEEN STAKEHOLDERS: Establishing the Role of CSO in Indonesia’s Internet Governance Issues* Sherly Haristya & Hersinta STIKOM The London School of Public Relations Jakarta, Indonesia [email protected] & [email protected] in cooperation with ICTWatch, Indonesia and Citizen Lab, University of Toronto, Canada In developing internet governance issues, the active role of Civil Society Organizations [...]

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Developing Indonesia’s Youth with New Media Literacy

By |2013-12-03T08:43:43+00:00December 3rd, 2013|Research Showcase, Uncategorized|

Fiona Suwana STIKOM The London School of Public Relation - Jakarta [email protected] / [email protected] ABSTRACT The falls of Suharto’s regime sparked significant growth of online media industries and users, occurring alongside the development of democracy and press freedom in Indonesia. The role of freedom of speech in the media is a vitally important element in [...]

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Persuaded to Buy

By |2013-12-03T08:42:22+00:00December 3rd, 2013|Research Showcase, Uncategorized|

PERSUADED TO BUY: HOW ONLINE COMMUNITY FORUM COULD INFLUENCE WOMEN’S IMPULSIVE BUYING BEHAVIOR Authors: Yulia Rachmawati & Hersinta Institution: Graduate School of Communication, The London School of Public Relations Jakarta [email protected] & [email protected] Abstract The development of the Internet has lead to form a two-way communication media platform like Female Daily online community forum, which [...]

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Kekuatan Generasi Muda Dalam Era Digital

By |2013-12-03T08:05:06+00:00December 3rd, 2013|Research Showcase, Uncategorized|

“Kekuatan Generasi Muda Dalam Era Digital: Perubahan, Pergerakan dan Revolusi Untuk Menciptakan dampak Sosial” (Studi Kasus: Komunitas Young On Top Campus Ambassador Jakarta, Indonesia) Taufan Teguh Akbari & Daniari The London School of Public Relations – Jakarta Perkembangan dunia teknologi yang disertai maraknya pemanfaatan situs jejaring sosial dan microbloging menjadi fenomena yang terus menarik dan [...]

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THE CREDIBILITY OF NEWS PORTAL IN INDONESIA : AN EXPLORATORY STUDY

By |2013-11-14T04:55:10+00:00November 14th, 2013|not front, Research Showcase, Uncategorized|

THE CREDIBILITY OF NEWS PORTAL IN INDONESIA : AN EXPLORATORY STUDY Sherly Haristya, Hersinta, Fiona Suwana, Indrati Kurniana Abstract In journal publications and academic references shown that instead of defining what makes news appealing, what is widely researched is how a media is perceived and measured as credible compare to other media. Using similar approaches, [...]

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“CONTROVERSIAL MARKETING” MELALUI WORD OF MOUTH

By |2013-11-14T04:51:34+00:00November 14th, 2013|not front, Research Showcase, Uncategorized|

“CONTROVERSIAL MARKETING” MELALUI WORD OF MOUTH (STUDI KASUS PEMASARAN DENGAN PETI MATI OLEH PT BUZZ & CO) Sherly Haristya, Hersinta, Fiona Suwana, Olivia Deliani Hutagaol   Abstract Persaingan dalam dunia pemasaran yang semakin ketat, menuntut adanya usaha-usaha lebih keras, baik dalam hal ide maupun kreativitas dalam mempromosikan brand atau produk. Bahkan, kreativitas ini bahkan menempuh [...]

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Relevance Beetween The Quality of The Website with The Satisfaction

By |2013-11-03T09:10:17+00:00November 3rd, 2013|Research Showcase, Uncategorized|

Relevance Beetween The Quality of The Website with The Satisfaction of The User of Detik.com Dona Denanda & Fiona Suwana STIKOM LSPR ABSTRACT Currently, the internet developed rapidly especially in communciation technology and information in Indonesia. The growth had been encouraged the society to easily responsive with the information of recently situation in Indonesia. Also, [...]

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