Customer Satisfaction

The Role of CRM Analysis to Improve Corporate Image of Umrah Travel from the Customers Point of View: Descriptive Qualitative Study of Ada Tours & Travel, Jakarta by Melisa Faratika

By |2014-10-20T05:48:42+00:00October 20th, 2014|Abstract Undergraduate, Public Relations, Uncategorized|

Ada Tours & Travel’s research discusses about CRM (Customer Relationship Management) as the role of to improve corporate image of Umrah travel service towards to customers. In corporate services, the role of CRM is the most important thing that has to be preserved and implemented well in the company especially in industry of Umrah travel. [...]

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The Effect of Membership Card and Product Quality towards Customer Satisfaction and Its Implication to Customer Loyalty: A Case Study on Chatime by Dewi Gunawan

By |2014-10-20T03:39:32+00:00October 20th, 2014|Abstract Undergraduate, Marketing, Uncategorized|

In the increasingly fierce competition, many companies conduct activities to preserve and maintain relationships with customers, one of them is to provide a loyalty program such as membership card. Membership card is a loyalty program that provides benefits to its owner in order to motivate customers to strengthen their purchase towards a product. Not only [...]

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